I'm Lucas Rocha, a creative professional who started my journey on the factory floor of graphic parks, working my way up the design ladder to discover my true passion: crafting brands from strategy to execution. My experience in the fashion industry sparked a natural curiosity, allowing me to bring fresh insights and dynamic creativity into every project. Inspired by Virgil Abloh's multidisciplinary approach, I strive to merge diverse cultural and creative elements to shape innovative solutions.

By focusing on the intersection of design, culture, and business, I help brands establish a strong presence in competitive markets. My strategic thinking and creative expertise have left a lasting impact on renowned brands in Brazil and internationally. Outside of work, I’m a proud Flamengo supporter, a multi-instrumentalist, and a devoted cat dad.